Twentieth Toons: Movie Magic

Twentieth Toons: Movie Magic (known as Twentieth Toons: Lights, Camera, Toon! in Universal Studios Japan) was a 3D film attraction located at various Universal Parks & Resorts. Based on and inspired by 20th Century Fox's flagship cartoon franchise, Twentieth Toons, guests are invited to watch the premiere of a new 3-D cartoon, Bird Busters vs. the Lost Dimension, in which Benjamin Bird (as Bird Busters) and Sebastian Solar star in.

The ride first opened on June 11, 1999 at Universal Studios Florida in the Woody Woodpecker's Kidzone area, and then opened at Universal Studios Hollywood in the Upper Lot area on June 29, 2001. The attraction later opened to the public at Universal Studios Japan on January 24, 2002. The attraction would then permanently close on December 27, 2009 in Hollywood, while the Orlando version later closed on April 30, 2010. The Japanese installation would later close on January 28, 2011.

History
In December 1997, Universal Studios Florida and 20th Century Fox announced that a new multi-sensory attraction based on and inspired by the Twentieth Toons cartoons, after an agreement to license the franchise's characters for the park was reached. The new attraction would be called Twentieth Toons: Movie Magic, a 3D film featuring in-theater special effects, such as vibrating chairs, scents, wind, and water. Construction swiftly began on the new attraction in February 1998 and was completed in May 1999. Twentieth Toons: Movie Magic would open to the public the next year on June 11, 1999 at the then-new Woody Woodpecker's Kidzone area. On the attraction's opening day, a large minted token embossed with Sebastian Solar was given to the first 100 guests, and could be redeemed for merchandise. The attraction was an instant hit and met with very positive reception from guests.

In December 1999, Universal Studios Hollywood announced they would be receiving their installation of Twentieth Toons: Movie Magic. Construction for the Hollywood venue forced the park to retire Alaina Gleen: Live in Hollywood!, which would close on May 31, 2000. The attraction opened in the Upper Lot of Universal Studios Hollywood on June 29, 2001. In March 2000, it was announced that the attraction would be added in Osaka, Japan as one of the debut attractions in the new Universal Studios Japan theme park. However, construction issues for the Japan attraction delayed its opening to January 24, 2002.

On June 1, 2007, the Florida attraction began operating only during peak seasons. However, it was reopened by Universal Orlando on September 22, 2007 due to guest demand. By early 2009, Universal officials noticed that the attraction in Florida had lost a large percentage of its operating capacity.

Closure
On November 14, 2009, Universal announced the decision to retire Twentieth Toons: Movie Magic at both Florida and Hollywood, as the popularity of the attraction had dwindled and became outdated. Universal also confirmed in the same announcement that they would not renew their contract of the Twentieth Toons franchise in their parks. The attraction would close at midnight on December 27, 2009 in Hollywood. On March 28, 2010, Universal Studios Florida announced their version would close on April 30. In October 2010, it was officially announced that the Japan version would close on January 28, 2011.

Queue
The outside queue area, where people waited in line, featured several television monitors that showed clips of classic Twentieth Toons cartoons on a loop. When the attraction first opened in Florida, the queue videos only consisted of well-known Twentieth Toons shorts. For the 2003 season, clips and commercials from New Twentieth Toons and Toonmania, as well as fun facts, were played on the monitors interspersed with the classic shorts. Just before entering the theater's lobby, guests pass an unmanned kiosk where they pick up a pair of "ToonVision Glasses" (bright red 3D glasses) for use during the main show. The audience passes several spoof movie posters featuring the Twentieth Toons. Guests then enter the pre-show area (which is considered the "backstage" area of Toon Studios), filled with cartoonish props with comical and humorous labels and filmmaking equipment.

Pre-show
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Main Show
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Post-show
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Twentieth Toons Store (Florida)
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Spin-off attractions
In Universal Studios Florida, a food outlet, Tom Turtle's Dine-In, sells chicken sandwiches, gourmet burgers, fries and milkshakes, that opened in 1999 alongside the 3-D attraction. Another attraction near the Florida venue is Spinnin' Butch, a spinning whip ride, which opened in 2003. A meet and greet attraction named Meet the Twentieth Toons is located at Universal Studios Hollywood, which opened in June 2001 alongside the marquee attraction. All spin-off attractions closed down in early 2010.